The old-school idea that shareholder’s value was the only metric to be considered in executive decision making — and that it was more important than the well-being of employees, communities, and the environment — was, quite frankly, perverse. This moment in history provides an opportunity, and a spur, for all organizations to ground themselves in their purpose — that is, to focus intensely on the core questions: Why do we exist? Why are we here? Whose needs are we here to meet?
Digititan is here to drive the African dream of prosperity, poverty eradication and knowledge creation. We sincerely believe that Africa needs, more than ever before, companies that are driven sorely by a singular purpose of building the African Dream and not enriching a few individuals. We are committing ourselves to use all profits for the benefit of the African community. This notion of Capitalism that favours the few rich individuals at the expense of employees, communities and the environment cannot be sustained.
Our board of directors at Digititan will take charge in overseeing the companies’ long-term direction and vitality, which means enforcing accountability for issues of purpose, longevity, and social impact. Our employees and customers will draw comfort and be motivated to do their best work and support this company because of the key role that Digititan will play broadly in society, not because it maximizes the wealth of thousands of nameless owners.
Digititan will be driving a nation-wide training programme that will ensure that every young person has digital skills for the 4th Industrial Revolution. We will be supporting SMME’s that are committed to changing lives in our communities by exploiting new 4IR technologies such as Robotics, Machine Learning, Virtual Reality and Data Analytics. We are also building an online learning platform that will drive skills development in our communities.
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